BACK ME UP INTERNAL ACTIVATION

Ageas

 

Ageas, an insurance company, were bringing a new product to the market that targeted millenials. Global were brought on board to help them with the internal activation.

Creative Delivered:

Display, Print, Signage

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Internal Activation

 

We worked with Ageas on the internal brand activation of their latest venture – Back Me Up. The new brand offers Millenials a quick and easy way to insure their top 3 valuables. The internal brand activation centred around the production and build of giant 3D models of items that might be insured for use. These were supported by floor and wall vinyls placed around the office to emphasise the BMU branding.

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More Information

 

If you would like to find out more information about Back Me Up, head to their website www.backmeup.co.uk

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